All-New Honda CR-V to Go 100% Hybrid Next Year; America’s Best-Selling SUV to Debut New Platform, Powertrain and Design
- 2028 Honda CR-V, arriving next year, will debut a next-generation platform, new all-hybrid powertrain, and bold new design
- 7th-generation CR-V is the first of several new hybrid models confirmed in development for the N.A. market
- 2027 marks the 30th anniversary of CR-V, America’s best-selling SUV
- CR-V is on pace to surpass 400,000 units for the third straight year – leading the industry in total sales; CR-V hybrid accounts for over 50% of model sales mix
- Annual CR-V hybrid sales have grown nearly 10x since introduction in 2020
Honda today announced that the next-generation, 2028 Honda CR-V will arrive next year, powered exclusively by an all-new two-motor Honda Hybrid system. The new platform and powertrain of the 7th-generation CR-V will greatly increase the standard power and efficiency of America’s best-selling SUV, while continuing to deliver the exceptional value and versatility that has made CR-V a favorite with American households for 30 years.
Increasing sales of hybrid-electric vehicles is key to Honda’s overall growth strategy. With hybrid and SUV consideration at all-time highs1, the 7th-generation CR-V is the first of several hybrid models Honda plans to launch in North America by 2030.
“With a 100% hybrid powertrain, the next-generation Honda CR-V will further expand the appeal of America’s most popular SUV as demand for hybrid-electric vehicles reaches record levels,” said Luis Guerra, assistant vice president of Honda National Auto Sales.
The 2028 CR-V will introduce the next generation of the Honda Hybrid system with improved performance and efficiency. The 5th-generation of the Honda two-motor hybrid system has been enhanced through advancements such as expanding the range where the engine operates most efficiently and an increase in the driving efficiency of the hybrid unit. In addition, a newly developed electric AWD unit will allow highly precise and responsive motor control.
The all-new CR-V will mark the debut of an all-new Honda platform being developed by combining various innovative technologies to realize both high body rigidity and light weight at a high level and a modular architecture that enables greater parts commonality. This will further enhance the “joy of driving,” enabling Honda owners to enjoy a sporty and exhilarating driving experience.
The Honda CR-V is America’s all-time best-selling SUV with more than 7.5 million units sold. CR-V has been the best-selling Honda vehicle every year since 2017 and is on pace for another annual sales record, surpassing 400,000 units for the third straight year. Through October of 2026, the CR-V is the best-selling light-duty vehicle in the U.S. market.
Honda set back-to-back all-time records for hybrid sales in 2024 and 2025, and is on track for another record year in 2026. Led by CR-V, hybrids now represent about 30% of all Honda brand sales as customers increasingly seek more efficient vehicle options.
Honda Hybrid Growth Strategy
The next-generation CR-V launch will be supported by the investment in Honda’s existing U.S. manufacturing facilities, part of the company’s recently announced plans to expand production of hybrid electric vehicles, engines and hybrid systems. The new Honda Hybrid power unit will be built at the Honda Transmission Plant in Ohio (TMP-O) using domestic and globally made parts. TMP-O is being retooled to produce next generation hybrid systems for compact, midsize and larger vehicles, with hybrid system production capacity increasing by 250 percent in the coming years. The Anna Engine Plant also is retooling an existing production line to produce the next generation 4-cylinder Atkinson-cycle engine powering the CR-V and future vehicles built in North America.
Honda is aiming to improve the fuel efficiency of the next-generation hybrid model by more than 10%, further advancing a unique Honda driving experience.
Last October in Japan, Honda unveiled key technologies of an all-new large-size hybrid system that will power future large models made only in the U.S. This includes a newly developed V6 engine, and newly developed drive units and a battery pack designed to achieve powerful driving performance, high towing capacity and outstanding environmental performance.
CR-V is Built in Three Honda North American Plants
The 7th-generation CR-V will continue to be built in three plants in North America using domestic and globally made parts, including the East Liberty Auto Plant in Ohio, the Indiana Auto Plant, and Honda of Canada Mfg. Since 2006, Honda has produced more than 7 million CR-Vs in North America, with roughly half of those built in the U.S.
Learn more about the Honda CR-V here.
About Honda
Honda offers a full line of clean, safe, fun and connected vehicles sold through more than 1,000 independent U.S. Honda dealers. The award-winning Honda lineup includes the Civic, Prelude and Accord, along with the HR-V, CR-V, Passport, Prologue and Pilot sport utility vehicles, the Ridgeline pickup and the Odyssey minivan. The Honda electrified vehicle lineup, representing nearly a third of total sales in 2025, includes the all-electric Prologue SUV, hybrid-electric Accord, CR-V, Civic and Prelude.
Honda has been producing automobiles in America for over 40 years and currently operates eight major auto manufacturing facilities in America. In 2025, nearly 99% of all Honda vehicles sold in the U.S. were made in North America, with 60% made in America, using domestic and globally made parts.
More information about Honda is available in the Digital FactBook.
Important Notice
Although the information included in this press release is accurate as of the date of publication, this information is subject to change at any time without notice. American Honda Motor Co., Inc. assumes no responsibility for updating this information.
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1 Based on Kelley Blue Book’s 2026 Brand Watch Study, Aug 2026.
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